The Idea Factory

The Idea Factory leverages leading edge innovation research to powerfully show participants what it takes to turn any team into an Idea Factory – Any Team, Any Time, Any Where.

This was a powerful real-time team experience that challenged us to think both strategically and outside of the box!
Emma Maples, DDM Europe Inc

The experience is a very high energy, powerful learn-by-doing process in the classrooms, where the participants are challenged to not only understand the fundamental principles of innovation but also apply and practice them immediately. The process engages the participants and leads to greater retention, transfer and application – in addition the participants deeply enjoy it. Participants are put on teams of five or six individuals. These become Innovation Consulting Companies (ICC) competing with one another.

The Idea Factory is available as a three-hour, full or two-day interactive and productive team innovation lab. Suitable for either individuals or intact teams, this lab is designed to set the stage for creative breakthrough! The lab can be used off-the-shelf, or it can be customized to fit the specific needs of each client. The exercises are enjoyable and engaging and are built from significant longitudinal, organizational research, with a focus on practically applied creativity, innovation and differentiation.

Learning Program Focus:

  • Breaking through barriers to their own thinking
  • Creating a new paradigm for how to view their teams, products, services and/or organization
  • Understanding the business need for innovation and out-of-the-box solutions to old and new issues and challenges
  • Creating alternatives and next steps for themselves and others

Duration of the Program:

Workshop: Three-hour, full-day or two-day versions Keynote: 45-60 Minutes

Participant Numbers:

The recommended minimum number is 9. The recommended maximum is 36.